Development of Drug and its Clinical Trial Essay Assignment Paper
Development of Drug and its Clinical Trial Essay Assignment Paper
As competition in the pharmaceutical industry gets intense, pharmaceutical companies are racing for innovating new products/medicine that would change people’s life. Two issues become key attractions in the business. First, the industry is characterized with large number of inventions, which further become the basis of competition in the industry. Second, the industry also continues exhibiting new marketing strategy in order to differentiate them from their rivals/competitors. Sometimes, a similar ingredient of a medicine is commercially campaigned in television and other media to have stringer and better impact to cure particular disease.
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This paper would not specifically discuss about how to market a drug. It fact, it will focus on the discussion of a drug that is successfully released into the market after officially passing the clinical trial. The chosen product is Glaxo Smith Kline’s Ventolin inhaler, which is produced for relieving an asthma attack including its clinical trial.
